Take a look at the 2012 Conference Agenda

MAGA


The Mexican American Grocers Association (MAGA) is a national trade association for the rapidly growing $960 billion dollar Hispanic consumer and the retail, wholesale and manufacturing businesses that serve them in the grocery industry across the United States and Mexico. MAGA has been in existence since 1977.

The MAGA member retail stores are at the grassroots of the Hispanic community. They see and communicate with over 3 million predominately Hispanic consumers on a daily basis.

MAGA member retail stores are not based on Hispanic ownership but on Hispanic clientele. MAGA's overall membership includes Fortune 500 companies engaged in the food and beverage industry as well as major chain stores, independent grocers, convenient stores and the neighborhood "mom & pop" stores.

Doing business as it was done in the closing years of the last century is no longer "good enough". Business in this new millennium is bi-national (global), bi-lingual and bi-cultural. The cutting edge is the trillion dollar (2010) Hispanic consumer.

Our Mission Statement


"Our business activities must make good social sense,

and our social activities must make good business sense".

Conference Keynote Speakers


Mike Provenzano

2012 Conference Chair

Owner

PROS RANCH MARKETS

CA, AZ, TX, NM

Don Knauss

Chair & CEO

THE CLOROX COMPANY

Oakland, CA

Tom Long

President & CEO

MillerCoors

Chicago, Il

Richard Gluck

President & CEO

ON Tequila

Atlanta, GA

TBA

Title

COCA COLA

Atlanta, GA

Carlos Viramontes

President

Viramontes Marketing and Communications, Inc.

Los Angeles, CA

HISPANIC'S:


Hispanic USA: "An American Portrait"

Presented by:

Dr. David Hayes-Bautista, Demographer,

Professor of Medicine

UCLA

11:00 to 12:00

12:00pm to 1:00pm

LUNCH

Poolside

Palm Springs Hilton

1:00 to 5:00pm

Expo

Plaza Ballroom

Palm Springs Hilton